Mercedes-Benz’ commitment to sustainable motoring is being demonstrated this week at the Eden Sexy Green Car Show.

The show, which takes place at the Eden project in Cornwall, is featuring the smart brand and runs until May 31st.

Normally a car-free zone, the Eden project will allow visitors to see some of the greenest cars on the market as well as taking part in many activities.

Gus Grand, the executive producer of the event, said it was about making green cars even more appealing to the public.

"The Sexy Green Car Show points to the way forward by showing some of the least harmful cars on the planet, and proving that green can be sexy too," he explained.

The range of smart fortwo models on the market offers drivers both pioneering eco-friendly qualities and stunning design.

Boasting zero emissions, the smart ed is one of the greenest cars on the planet.

Currently being tested across Britain, the model runs on electricity and does not need petrol therefore producing zero harmful emissions.

The British International Motor Show (BIMS) is a platform for the UK’s motoring industry and this year the show will be adopting an environmental focus.

A showcase of the latest electric vehicles will take place in the Electric Vehicle Village to inform visitors of the benefits of zero emission technology.

Mercedes-Benz Car Group will be introducing its own electric model at the event – the smart ed.

Boasting zero emissions, the vehicle is being tested across Britain and a model will be showcased at the event.

Kirsty Perkinson, marketing director of the show, said that the exhibition would highlight the advantages of zero-emission vehicles and the growing demand for their technologies.

"Vehicle manufacturers are pushing the engineering boundaries to produce cleaner and greener forms of transport, and consumers – particularly in London – are responding positively to the new technology," she added.

The show takes place from July 23rd to August 3rd at the Lon Excel Arena and fans of Mercedes-Benz can also see a stand dedicated to Mercedes-Benz World as well as an SLR McLaren.

View and configure any new Mercedes-Benz and smat car online.

As drivers are being increasingly warned of rising fuel prices in the next few months, the clever idea might be to opt for a smart fortwo.

The Office for National Statistics has said that the price of petrol products coming out of refineries has risen by 2.3 per cent in the last month meaning motorists will be looking to drive economically.

Economical driving is at the forefront of the smart fortwo’s technology as the little car can drive long distances on a small amount of petrol.

As buyers will see in the new smart fortwo adverts, the car can travel from London to Edinburgh (433 miles) on just a single litre of petrol – a huge advantage considering today’s petrol prices.

Running on three-cylinder engines and a capacity of under one litre, the compact engines are light and offer low fuel consumption and low emissions.

Customers can choose between two petrol engines offering 61bhp or 71bhp or they can opt for a turbo petrol engine offering 84bhp.

Visit thesmart.co.uk for more information on the range.

The smart car is proving its intelligence by patrolling the roads around a school near Harrow.

Teachers have received complaints that traffic could cause safety issues for pupils near Longfield School in North Harrow and the council have responded.

A smart car – complete with a 15 foot extendable CCTV mast – has been employed to watch the roads around the school for any dangerous drivers.

It is hoped that it will stop parents parking near school gates and stopping on yellow lines with their engines on.

Susan Hall, a councillor, said that the smart is "looking after the majority".

According to reports from the BBC, the extra intelligent version of the smart fortwo may also be able to tackle other issues within the community such as fly tipping and graffiti.

The initiative follows two smart cars that were deployed in Westminster last year that monitored the flow of traffic in central London.

Visit thesmart.co.uk for more information on the range

Sales of Mercedes-Benz Cars reached 119,000 units in April, an increase of 22 per cent on the same month last year.

This means that Mercedes-Benz has now delivered 437,700 vehicles since the turn of the year – a 14 per cent increase on last year’s figure.

The Mercedes-Benz C-Class continues to be a hit with customers as world-wide sales of the saloon and estate model reached 35,600 in April – a new record eclipsing April 2007 figures of 18,900.

Along with the C-Class, the A-Class and B-Class range also achieved sales growth with deliveries increasing by 18 per cent to 23,800 models.

Sales of the smart fortwo also remain strong, while it is the subject of a new advertising campaign in the UK sales worldwide in April reached 13,600 models.

Strong market performances could also be seen by the E-Class which saw its April sales increase by 25 per cent on last year’s figure.

View the latest Mercedes-Benz cars available in the UK

Fans of the smart car will be seeing the two-seater appearing on new television adverts in the coming weeks.

The advertising campaign, which began this weekend, sees three new adverts show how safe, practical and environmentally-friendly the smart fortwo can be.

Viewers will see a one-tonne wrecking ball smash into a smart fortwo only for the steel safety cell to absorb the impact of the ball and leave the car with minimal damage.

The vehicle’s practicality is being shown when a tumble dryer is loaded into the back of the car showing its spacious design while the car travels from London to Edinburgh (433) miles on just one 33 litre tank of petrol.

"The ads highlight incredible facts about the car in a uniquely smart way," said Dermot Kelly, managing director of Mercedes-Benz Cars.

Fans of the car can see the damage inflicted by the wrecking ball with their own eyes later this year.

"The car used in the filming of the safety advert will be on display at Mercedes-Benz World during the television campaign and the smart Festival, taking place on Saturday 21 June," Mr Kelly explained.

Find out more at thesmart.co.uk

Fans of Mercedes-Benz can see some of the brand’s top vehicles at The British International Motor Show as well as seeing some of music’s biggest names.

The London ExCel arena will exhibit the Mercedes-Benz SLR McLaren as well as the smart ed as visitors look to get their fill of the luxury automobile brand.

Currently on trial in the UK, the smart ed will be on display along with some of the established names in music including Meatloaf and Status Quo.

Also attending The Motor Show Music Festival will be Blondie, Alice Cooper, Squeeze and Deep Purple, as well as US sensations Chicago.

Anyone visiting the concert will also get to take in the motor show and see the Mercedes-Benz World Stand.

Kirsty Perkinson Marketing Director of the event said: "The Motor Show Music Festival combines rock stars and cars within a unique, open-air, intimate venue in an amazing waterfront setting, giving car-lovers even more reasons to visit this year’s British International Motor Show."

Sales of Mercedes-Benz Cars have increased by 17 per cent to 318,000 vehicles in the first three months of this year – a new record for the first quarter.

The smart brand also improved its unit sales from 10,800 to 31,200 cars.

Yet again the Mercedes-Benz C-Class and the smart fortwo proved to be particularly popular with customers.

The Mercedes-Benz brand saw 284,000 vehicles, an increase of ten per cent, sold in the first quarter.

Mercedes-Benz Cars’ EBIT also improved by 45 per cent to GBP909 million.

Worldwide unit sales in Mercedes-Benz Cars are expected to increase during 2008 and surpass the levels of previous years.

The full availability of the saloon and estate versions of the new C-Class and the smart fortwo are expected to contribute to this.

Despite the effects of the credit crunch on the global economy, Daimler expects to meet the unit-sales targets it has set for all its divisions during 2008.

The C-Class has been enjoying great success, March represented the best ever sales for the saloon model at 4,930 units while the previous best quarter (April-June 2003) saw sales of 7,125.

The Mayor of Middlesbrough has described the smart ed as the "most environmentally friendly car in the world".

Middlesbrough Council is aiming to encourage sustainable motoring by introducing electric smart cars as part of a trial set-up by Mercedes-Benz.

Mercedes-Benz has introduced several of the vehicles across the UK and the city’s Mayor has been using one for civic duties.

Charged directly from any UK mains socket, the car emits no carbon dioxide, carbon monoxide or other harmful emissions.

"These two smart eds show the council is determined to keep up the fight to cut carbon emissions and to tackle climate change – one of the greatest challenges to the future of our planet," the Mayor told the Middlesbrough Evening Gazette.

"It is the car of the future. It is the most environmentally friendly car in the world and it is here in Middlesbrough," he added.

Mercedes-Benz began pilot project in November 2006 that saw about 100 of the smart ed models leased to customers in the UK

Although the smart ed is not available to purchase yet, the regular cars are a smart choice.

Visit www.thesmart.co.uk for more information and build your smart car.

Kim Cattrall, star of Sex and the City, has admitted her love for the Mercedes-Benz brand.

Speaking at the Laureus World Sports Award 2008, the star talked of her "romantic love affair" with Mercedes-Benz even when she was a struggling actress.

Now she is a well known megastar, Cattrall revealed her happiness to own a Mercedes-Benz herself.

"I just ordered an SL… I am so happy that I am successful enough to own one myself," she said.

"I think that the Mercedes is made by very, very smart, passionate people. I’ve been playing this very passionate character for a very long time – I think it goes very well hand in hand, with me as a person and with me as an actor," she added.

Cattrall has extended her relationship with Mercedes-Benz even further after she appeared at the North American Auto Show and Mercedes-Benz Fashion Week.

The new facelift SL-Class model has just launched in the UK, Explore more online.